Creative Selection: Inside Apple's Design Process During the Golden Age of Steve Jobs

Published September 14th 2019

I read this book in 2018


An insider's account of Apple's creative process during the golden years of Steve Jobs. I loved this book, rich with history and great nuggets of software engineering that can be used in every team youre on.


I especially loved the story about building the first safari. Each new feature couldnt drop the performance score. If you added a new feature and the score dropped, you had to refactor the exising codebase to ensure perfomance maintained a high level.

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